On-demand

Intro to RevOps

This 4-session course is designed to provide an overview of the RevOps function and give you actionable insights into the core functions of a RevOps leader, including building a forecasting model, designing and implementing an operating cadence, creating a sales compensation plan that drives outcomes, and hiring top talent for your team.

Course details

Enrollment type: On-demand
Open to: Executive and Associate Members

Rosalyn Santa Elena - Intro to RevOps

Rosalyn Santa Elena, Instructor

Rosalyn Santa Elena brings 20+ years of Revenue Operations and leadership expertise to the conversation, having worked at large companies like Synopsys and Brocade, and more recently building and shaping Rev Ops from the ground up in start-ups. Her effervescent passion for Rev Ops is evident, and she knows that you must be intentional about creating a pathway for success.

Connect with Rosalyn

Course curriculum

Session 1:
Building a Winning Forecasting Model

 

Revenue predictability is more important than ever before. Having the right level of visibility and insights into the pipeline enables the team to focus on the right deals at the right time and to pivot or adjust strategies as necessary. However, forecasting is still a challenge for most revenue teams. 

Learning Objectives:

  • Why forecasting is so difficult and how to overcome those challenges
  • How to design a forecasting model that provides visibility to the insights that matter
  • How to drive discipline and rigor in the forecasting process

Session 2:
Developing the Operating Cadence

 

One of the core functions of Revenue Operations is to drive alignment and rigor in the operating cadence across the revenue team. From the CRO to the sales leadership team to the account executives, building a comprehensive and repeatable cadence ensures each individual in the organization knows what is expected and when.

Learning Objectives:

  • What an operating cadence is and why it is needed
  • How to design and implement an operating cadence for the business
  • How to leverage the operating cadence to drive better outcomes

Session 3:
Driving Outcomes through Sales Compensation

 

The sales compensation plan is one of the most powerful tools available to execute on the GTM strategy and achieve/ exceed the revenue goals. And yet, many companies implement compensation structures that are difficult to understand, difficult to administer, and difficult to measure performance.

Learning Objectives:

  • How to align the GTM objectives to the sales compensation plan
  • How to define the right components to drive desired behaviors
  • Best practices for sales comp design (what works, what doesn’t)
 

Session 4:
Hiring Top Talent for a RevOps Team

 

Revenue Operations is a broad function that touches people, processes, technology, and data across your end-to-end revenue process.


Learning Objectives:
  • How to structure a RevOps organization
  • What are the key roles and responsibilities of the RevOps team
  • What experience, expertise, and characteristics to look for in top talent 
     

Course FAQ

This program is included in the cost of a Pavilion Membership. Not a member? Join now.

At this time, this program is open to Pavilion Members only. Join Pavilion to enroll for free.

Enroll on demand at any time.
Due to this course being on demand, you can participate in sessions at your own pace.

We ONLY offer Executives the opportunity to get certified in On Demand offerings, and we currently only offer certificates for these Executive-level offerings:

  • CRO School
  • CMO School
  • Enterprise GTM School

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