Go-to-Market
Go-to-Market
4 min read
Why 85% of AI Projects Are Expensive Failures
This editorial appeared in the June 12th, 2025, issue of the Topline newsletter.
Sales
6 min read
Why Product Thinking Beats Process Obsession in GTM with Sangeeta Chakraborty
Most revenue leaders sit in weekly leadership meetings across from someone who possesses frameworks that could revolutionize how they build their …
Go-to-Market
1 min read
Are CRMs Becoming Just Another Database for AI?
We explore how ChatGPT’s new integration capabilities are poised to turn CRMs like Salesforce and HubSpot into “just another database.” This episode …
Sales
5 min read
The Platform Paradox: Why Your Best Sellers Could Struggle (And How to Fix It)
Here's a counterintuitive truth that will make most CROs uncomfortable: when you transition from a single product to a multi-product platform, your …
Go-to-Market
1 min read
Is AI the End of Entry Level Roles?
AI is changing how companies build teams and entry-level roles may not survive the shift. In this episode, Sam Jacobs, AJ Bruno, and Asad Zaman dig …
Go-to-Market
3 min read
Entry Level Jobs: Going…Going…Gone
This editorial appeared in the June 5th, 2025, issue of the Topline newsletter.
Go-to-Market
4 min read
The Death of the Predictable Revenue Era?
This editorial appeared in the May 29th, 2025, issue of the Topline newsletter.
